'Obesity: Nutrition and Fast Food Essay\r'

' by means of turn up the past ten-spot years, puerility corpulency rates collapse skyrocketed in the United States. Many experts and studies convey that p arnts be the unmatchables to blame for their children’s rheumatic eating habits. However, today kids live in a world where marketing innovations concord made eating desist regimen the norm, so how much influence do parents really have on their children? In my view, America’s childhood corpulency epidemic is a direct gist of speedy- feed marketing techniques that expand agitatements throughout schools, go on throw a panache aliment on television, and accession sight coats in restaurants.\r\nSchools are respect fit marketing sites of unfluctuating viands, seeing as they provide students the option of eating from outlets much(prenominal)(prenominal) as McDonald’s and Pizza shack on a daily basis. Writer, David Barboza claims how numerous schools have particular(a) agreements with disso lute-food chains to betray their products. For ex adenylic acidle, he mentions how, â€Å"Vending machines now overcome school corridors. Coca-Cola and PepsiCo have pouring rights contracts in hundreds of schools nationwide,” (2). By offering sugary beverages and other snacks all over campuses, schools are advocating membranous eating habits that in pervert pop off to obesity. When educators adopt fast food usable at their schools, they are increasing documentation yet they are providing students with meals that contain hundreds of calories.\r\nAlthough some schools do not have contracts with fast food companies, they still make junk food accessible by having special days dedicated to fast food. For example, generator Barboza describes how a school in tend City, Kansas has â€Å"Pizza Hut Days,” (2). Ultimately, by meritoriousness of scheduling days where fast food is often the only lunch option, schools are forcing students to decide between preparing th eir give meals or simply overwhelming the junk food that they offer. Since many students are not able to prepare their own meals, they end up consuming an incredible amount of calories from the fast food offered at the school that at last dies to obesity. All over the United States, schools advertise fast food in baseball club to make profits and do not pay attention to how they are influencing childhood obesity rates.\r\nApart from schools, television is one of the most important marketing mediums for the interchange of fast food to children because advertisements are invariably impacting kids via children’s networks such as Disney transport or Nickelodeon. Barboza claims that fast food advertisements using program characters as pitchmen are pickings over television channels. For instance, he describes how â€Å"SpongeBob SquarePants has his own show, but also sells Kraft Macaroni & Cheese, Popsicles, Kleenex, etc,” (2). Barboza then discusses how Nicky G reenberg who is six years aged(prenominal) knows the SpongeBob SquarePants song and eats Kellog’s cinnamon Toast Crunch because she loves the commercials that feature SpongeBob (2-3).\r\nThrough the use of a Nickelodeon characters such as SpongeBob, television is influencing young kids to word unhealthy eating habits that can modify to obesity or Type 2 Diabetes. Fast food companies restrain receipts of these well-known television characters and use them as pitchmen to increase their profits, without caring that by promoting their steep calorie foods they are in turn expanding waistlines. All in all weighty fast-food advertisements on television are devising kids believe a lie: that the pulmonary tuberculosis of junk food does not lead to obesity.\r\nAnother significant advertising technique that contributes to childhood obesity is the increase of serving sizes. Writer David Zinczenko describes how fast food companies cast up on various ingredients and sugary beve rages that make even a healthy meal unhealthy. For example, he describes a chicken salad that initially contains 150 calories, but turns out to be more(prenominal) than 1,040 calories with the additional almonds, noodles, dressing, and Coke (10). non only are portions increased in fast food restaurants by adding more ingredients to the meal, but also by super-sizing foods.\r\nFor instance, generator Susan Brownlee communicates how McDonald’s supersized its products when they introduced the 32 ounce â€Å"super size” soda and â€Å"super size” fries (5). Whether fast-food restaurants add more items to the overall meal or make food bigger, kids essentially end up consuming unnecessary calories and this gives rise to obesity at an early age. As soon as fast food restaurants change their portion sizes, childhood obesity rates provide begin to decrease because kids get out wash up fewer calories. Although an increased portion sizes assume in high profits now , this attend will deteriorate when consumers see how the free calories are affecting their lives.\r\nOverall oodles of fast-food marketing techniques are at time out for the childhood obesity epidemic in the United States. Yet the most influential of these techniques are the advertisements in schools and on television, as well as the increase of servings at chain restaurants. Critics might say, that parents must take the personal responsibility to prohibit children from observance certain channels or release to certain places. However, what happens when children are at their associate’s house where there are no restrictions on T.V., or out and about with their friends at the mall’s food court, who protects them then? One way to resolve increasing childhood obesity rates due to persuasive fast food promotions is to inform kids how to prepare better meals. Unless people take action against fast food marketing, childhood obesity will remain a problem across the United States.\r\n'